Four AAM Members Named Most Powerful Women in Accounting

By Nicole Sterling posted 02-03-2017 15:26


Four AAM Members Named Most Powerful Women in Accounting

CPA Practice Advisor awards its 2016 distinction


October 31, 2016 | Forest Hill, MD – To celebrate the increased presence of women at the highest positions in accounting firms and associations tied to the accounting profession, CPA Practice Advisor annually recognizes those that have the most impact. The 2016 Most Powerful Women in Accounting list includes 31 such women, including four members of the Association for Accounting Marketing (AAM).

 On October 24, the following individuals were recognized at the QB Connect conference in San Jose as recipients of the Most Powerful Women in Accounting:

  • Lauren Clemmer. As the executive director of AAM, Lauren works on behalf of the association to elevate the role of marketers, business developers and growth professionals within firms. She aimsHelping firms understand the marketing resources they need and helping them to hire someone with the right skillset just as they hire an auditor when they need an auditor and not a tax professional. Including these individuals in conversations related to the future of the firm, they will give them the information they need to drive those goals. Each of these professionals plays an important role in helping their firms grow. This is evident in the top firms who recognize the value of the team in helping to achieve success. to help firms understand how each of these professionals play an important role in helping their firms grow.
  • Bonnie Boul Ruszczyk. A member of the AAM board of directors and president of bbr marketing, she works with firms to improve their marketing and growth as well as help inform and educate the profession on the many facets of marketing and the vital role it plays for each firm.
  • Angie Grissom. The president of The Rainmaker Companies has been a long time member of the association. She contributes ideas and experiences through speaking, writing, training and consulting with leaders in the industry as well as up and coming leaders.
  • Gale Crosley. AAM member and president of Crosley+Company, Gale consults with accounting firms where she assists managing partners, partners, and marketing directors effectively increase their firm’s revenues. She guides them through the development of the best strategies and tactics to achieve aggressive revenue growth objectives.

"These leaders are setting new standards for professionalism within accounting, and are shaping the profession through their work as partners, mentors, innovators and thought leaders," said Gail Perry, Editor-in-Chief of CPA Practice Advisor. "I am honored to have the opportunity to work alongside them, and CPA Practice Advisor will continue to chronicle their exceptional progress."