As smaller firms grow, they typically evolve from a “compliance based” model to one that focuses on specialized services and on an industry focus. In this presentation, we will cover:
In order to provide attendees with the right level of insights, we will be conducting a firm survey on their current approach to niche marketing, report on the results in the presentation, with a possible follow on with an article in Growth Strategies.
Association for Accounting Marketing (AAM)201 East Main Street, Suite 810Lexington, KY 40507
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