Ignite Firm Growth with Content Marketing, Interactive Content and Partnerships

Tuesday, March 21, 2017, 1:00 PM - 2:15 PM ET

There is a constant struggle within accounting firms to balance time between working in the business and working on the business. Working on the business often falls by the wayside, and client work persistently pushes to the forefront. However, every firm has a constant need to replace natural attrition and meet growth goals. The goal of integrated growth strategies is to help firms efficiently produce campaigns that help build long-term practice growth. In this webinar you will learn how to make room for quality growth and forge partner alignment for easily attainable growth goals. You will also learn about the importance of a consistent content marketing strategy, get tips on building a robust marketing database, follow key performance indicators to track campaign success, see a campaign example from a CPA firm, and discover how you can leverage integrated digital marketing tools to streamline your efforts, decreasing time associated with producing consistent communications.

Course Objectives
  • Partner Alignment
  • Why every firm needs growth
  • Building your database
  • Content marketing
  • Behind the curtain
  • Partnerships

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Dial-in Instructions:
Dial in instructions will be sent prior to the webinar