Marketing Manager

By Jane Lyall posted 06-29-2018 16:09

Job Title: Marketing Manager - Tax Services

Company: Seiler LLP

Location: San Francisco, CA

Seiler LLP is a leading advisory, tax and accounting firm who for the past six decades has worked with a very unique community of clients and their advisors in Silicon Valley and San Francisco. Our clients include some of the world’s most affluent individuals and families, successful private companies, and impactful non-profits. Our firm has been recognized time and again for being one of the best managed firms in the nation, and we are also a Bay Area Best Places to Work.

Start or advance your career with a world-class team of technical specialists and client service experts. Also enjoy all the plusses of comprehensive benefits, competitive compensation, robust professional development programs, a genuine and warm community, special year-round and busy season perks, and a dynamic and growing enterprise. Join Seiler.


The Marketing Manager will report to the Director of Marketing. The focus of the role is to support and in some cases oversee the firm’s content calendar, standard website updates, proposals and proposal process, collateral updates, social media posts, internal communications, and partner presentations, among others. Another area of activity is overseeing the logistics related to our events, sponsorships and mixers throughout the year. The firm’s marketing strategy and levels of activity are growing, and we’re looking for a specialist who can not only help us support our growth efforts but also help us do so evermore effectively, efficiently and beautifully. This position is meant to help us build on a marketing operations foundation and bring it forward.

Our team is a small and collaborative one, so this role also includes a wide range of other marketing and BD support activities, such as supporting individual partners’ requests for materials, conducting research on a diversity of topics, and working with client and opportunity data and analysis. We will also need this position to be open to occasional event attendance to cover things like a tradeshow table here, setup/breakdown of a seminar there. In this role there is a combination of the strategic and tactical, which is a trend for every position in the marketing team.

Beyond the requirements below, the ideal candidate will poses a keen eye for detail and design/layout, an innate sense of client-centric communications and the client journey, an abiding desire to learn more, and the drive to proactively take their skills to the next level. We’re looking for people who have a passion for marketing, communications and branding, and who are tuned into the ever-changing trends and best practices in this arena. We want to work with folks who employ a great balance between being an independent self-starter and being a collaborative, communicative teammate.

This is the kind of position that has the tendency to grow, so if you thrive on learning new things and expanding your domain over time, this is an excellent opportunity for you.


Bachelor’s degree with 7 or more years of work experience in marketing, sales operations, business development, account management, advertising, or PR

At least 4 years of working with a professional services firm (accounting, legal, consulting, design, engineering, etc.)**

Advanced proficiency in MS PPT, intermediate-to-advanced proficiency in MS Word, moderate proficiency in MS Excel

LOTS of experience with creating proposals, pitch books, statements of qualification, presentations

Some experience with email production with a marketing automation tool (e.g. Mailchimp, Marketo, Pardot)

Experience with CRM (e.g. Sugar, HubSpot, Salesforce, Microsoft Dynamics, etc.), performing such tasks as data entry, light data cleanup and management, list and report generation, opportunity tracking, task management

Knowledge of how to maintain website content using a CMS (e.g. WordPress)

Robust business writing skills, with high proficiency in editing

Exceptional project management skills, including working with third party vendors

Events management experience

Experience with corporate social media

Proficiency with data analysis and reporting (gathering data, generating key insights, producing a beautiful report/presentation) for such things as marketing activity and ROI, client data trends, etc.

(Strongly Preferred) Some skill and comfort with networking

(A Plus) Some graphic design experience (e.g. Adobe InDesign and Photoshop)

*Please note that we will be validating applicants’ proficiency with certain tools (e.g. MS PPT) and skills (e.g. writing) by way of proficiency tests, requests for work samples, feedback from your references, and other means.

**Please note experience working with professional services is listed as a requirement. If you do not have this experience, we request that you take time to explain in your cover letter how your past experience correlates with the unique environment of a professional services firm.


A growth mindset

Good common sense and critical thinking skills

Attention to detail with effective time-management skills

Superior inter-personal and communication skills

Ability to ask great questions and be proactive

Applicants must be able to pass a background check and must be currently authorized to work in the United States on a full-time basis.

Contact Leah Yoneda, Director of Marketing 
(650) 365-4646


For 60 years, Seiler LLP has provided advisory, tax and accounting services to some of the world’s most affluent individuals, families, privately-held businesses and non-profit organizations. Our clients include prominent business, community and philanthropic leaders, as well as high-net-worth, multi-generational families and successful entrepreneurs.

Based in Silicon Valley and San Francisco, we deliver the sophisticated solutions, innovative thinking, global capabilities and highly personalized service our clients require to navigate the complexities of their financial worlds, not only for today but for many years to come.

- San Francisco Business Times’s and Silicon Valley Business Journal’s “Best Places to Work 2017”
- INSIDE Public Accounting’s “Fastest-Growing Firms” of 2016
- INSIDE Public Accounting’s “Best of the Best Accounting Firms” in the United States for 12 years and counting
- INSIDE Public Accounting’s “Top 100 Firm” for 12 years and counting
- Accounting Today’s “Top 100 Firm” for 10 years and counting