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Proposal/Business Writer

By Julie Ellis posted 02-13-2019 11:25 AM

  
Job Title: Proposal/Business Writer
Company: LaPorte CPAs & Business Advisors
Location: LaPorte Metairie, LA or Houston, TX office

LaPorte CPAs and Business Advisors, one of the region's fastest growing and respected CPA firms is seeking a dynamic individual to join our team as a Proposal/Business Writer in our Marketing Department. The position is based in our Metairie, LA or Houston, TX office. This is a full-time role with competitive pay and benefits.


Job Summary:
As a valued member of the marketing team, the business writer will manage a variety of functions which are important to the marketing department, the firm and its affiliated companies. Major responsibilities of the position include:
 

Proposals

  • Meet with appropriate personnel to obtain necessary information
  • Research prospects, as needed
  • In PowerPoint or Word, write, assemble and edit proposals
  • Create unique and/or prospect-focused content in response to individual situations/requests
  • Manage information databases used for proposal creation
  • Manage the majority of the written proposal process
  • Update proposal report for monthly submission to management

Blogs/Newsletters

  • Stay apprised of emerging accounting-related topics
  • Using blog questionnaire submissions and supplied background information, compose blogs on various topics for use on the website, as backflap articles and for eblasts
  • Synthesize complex issues and translate industry lingo/jargon into easily understood articles
  • Proofread and edit content written by others when applicable

Media Relations

  • Compose press releases for applicable media outlets

Personnel Relations

  • Coordinate with newly hired and/or promoted team members to update or create biographies

Website

  • Create new content for web pages, as needed

Printed Materials

  • Create or make content changes to marketing collateral

Awards

  • Write, review and/or edit content for nominations and entry submissions, as needed

Events (Internal and External)

  • Write content for events (invitations, speeches, follow-up communications, etc.)

Mailings

  • Write content for letters to clients, Centers of Influence, and business prospects

General Tasks

  • Assist with major marketing department projects or events, as needed

Qualifications

  • Degree in journalism, English, public relations, marketing, business or related field required
  • Three to five years of professional writing experience (education and/or verifiable skills may be considered for substitution)
  • Previous experience in professional services (accounting, legal, etc.), proposal/business writing, desired
  • Strong attention to detail and deadline driven; must be able to multi-task and excel in a diverse and fast-paced atmosphere with short timelines and multiple priorities
  • Knowledge of AP style required
  • Ideally, would have experience with keyword research as it relates to SEO performance
Skill sets:
    • Excellent: English; grammar; research; verbal and written communication; strategic thinking
    • Basic: math, technology (computer, printer/copier, phone, etc.)
  • Strong interpersonal and facilitation skills for gathering input from pursuit team members and executive management
  • Ability to manage people, processes, and priorities in order to meet established deadlines
  • Ability to use various computer programs, including Word, Excel and PowerPoint; InDesign a plus
  • Ability to learn new software packages, as necessary

Work Environment and Time Requirements

Reports To: Marketing Sr. Manager and Chief Marketing Officer

Responsible For: Internal and external marketing communications and business development activities

Works Closely With: Marketing/business development team members

Schedule

  • Full-time position
  • Occasional extended working hours required for variations in work volume

Other

  • Must submit writing samples
  • Submit salary history/requirements
  • References will be required/verified

Please email all resumes to hr@laporte.com.
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