AAM Announces the Category Winners of the 2018 Marketing Achievement Awards

By Jessica Kiser posted 23 days ago

  

May 14, 2018 (Portland, OR) - Twenty-Nine awards for marketing accomplishment were awarded May 14, 2018, for accounting marketers recognized for achievement. The Association for Accounting Marketing annual award event features awards in multiple categories.

 

Expert category judges, including professionals in marketing, advertising, communications and professional services, reviewed and judged more than 100 entries. Winning entries were recognized for the accomplishment of a specific goal or objective, executing a project strategically, and measurable results.

 

The categories and winners are as follows:

 

Advertising

Digital Advertising 

ORBA

Print Campaign
Total Spend of $24,999 or Less 

Henderson Hutcherson & McCullough

Print campaign
Total Spend Above $25,000 

BKD CPAs & Advisors

 

Branding

Integrated Branding Programs

Budget Above $100,000

BKD CPAs & Advisors

Integrated Branding Programs
Budget Below $100,000

MichaelSilver

Logo New or Refreshed

Casey Peterson, Ltd.

 

 

Business Development Initiative 

Customized Sales Initiative or Approach

RSM Canada

 

 

Collateral and Content Marketing

Announcements/Invitations 

Berdon LLP

Blogs

Freed Maxick CPAs, P.C.

Brochures

ORBA

Integrated PR Campaign

Dixon Hughes Goodman LLP

Publications and Newsletters

BKD CPAs & Advisors

 

 

Events

Budget Between $10,000 and $24,999

Margolin, Winer & Evens LLP

Budget less than $9,999 

Rea & Associates, Inc.

Budget above $25,000 

Grant Thornton LLP

 

 

Marketing and PR Campaigns

Client Service/Survey

Herbein + Company, Inc.

Direct Marketing Campaign

TD&T CPAs and Advisors, P.C.

Integrated Marketing Campaign 

SVA Certified Public Accountants

Nurture/Lead Generation Campaign

EKS&H LLLP

Recruiting Campaign

Keiter

Social Media Campaign

Henry+Horne

 

 

Video and Multimedia 

Program Budget Above $10,000 

WithumSmith+Brown, PC

Program Budget Below $9,999

BKD CPAs & Advisors

 

Website

Project Budget Between $10,000 and $24,999

Glass Jacobson Financial Group

Project Budget Above $25,000 

ORBA

Project Budget Below $9,999

Hartmann, Blackmon & Kilgore, P.C.

 

 

We AAM to Serve

Small Firm

KPM CPAs & Advisors

Medium Firm

Rea & Associates, Inc.

Large Firm

Crowe Horwath LLP

 

 

Recipients of the AAM-MAAs were announced at the AAM-MAA's Awards Event that took place during the Association's 2018 Summit in Portland, OR, at the Portland Art Museum on May 14th. This year's summit marks the 29th edition for the organization. The AAM Summit is the largest event hosted by the association.  Accounting marketing and business development professionals, as well as partners and firm administrators attend the Summit annually to connect with colleagues and learn new strategies to enhance their firm's marketing and promotion efforts.
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