How does social advertising fit into your overall content marketing strategy? Let's take a dive into platforms, goals, budget, targets, as well as the content that drives conversions.
Don Breckenridge Jr. is a co-founder and partner in Marketing by Numbers, a marketing service that helps accounting firms throughout the U.S. and Canada use thought-leadership to better communicate with clients and prospects.
Prior to Marketing by Numbers, Don was the co-founder and CEO of Hatchbuck (now BenchmarkONE), a sales and marketing platform that combines CRM, email marketing and marketing automation into one easy to use software package. The Hatchbuck software is used by thousands of business owners and marketing professionals to communicate with millions of prospects and customers each month. Hatchbuck merged with Benchmark Email in 2019 and now has over 150 employees globally.
Prior to Hatchbuck, Don was the co-founder and CEO of Sendouts, an applicant tracking software for third-party recruiters. Sendouts grew to serve thousands of recruiters and was acquired by Bullhorn and Vista Equity Partners in 2012.
Don’s specialties include entrepreneurship, marketing, email deliverability, software development and finance.
Jamie Miller is co-founder and partner in Marketing by Numbers, a marketing service that helps accounting firms throughout the U.S. and Canada use thought-leadership to better communicate with clients and prospects
Prior to Marketing by Numbers, Jamie was an Account Executive with Hatchbuck for over 6 years. Jamie worked with business owners and marketing professionals each and every day helping solve the problem of better communicating with prospects and clients.
Jamie has over 15 years of experience in sales and marketing, working in both corporate and start-up environments. He is an expert in marketing, video production and automation, all of which help provide the foundation for the Marketing by Numbers service offering.