Maximize Online Leads with Innovative Content Strategy

When:  Mar 14, 2018 from 1:00 PM to 2:15 PM (ET)

If you’ve been dreaming about bringing great leads to your partners, you need to hear these soup-to-nuts stories from our two strategic marketers. Whether you’re looking to supercharge an existing content marketing strategy or you’ve been tasked with starting a content marketing strategy from scratch, this helpful AAM High session will leave you with proven techniques designed to drive real results. Beth Rizkal of Cornwell Jackson will share how she sold the idea to her partners, developed a successful content strategy, implemented marketing automation and helped bring in more than $650,000 in new business to the firm. Abbey Kanellakis of Rea & Associates will explain how she used her newsroom background to help ramp up an already-established content program to produce a stronger integrated content strategy and produce even greater ROI.

You’ll learn:

  • How to create a content calendar and the time involved
  • Different ways to create and repurpose content
  • How to evaluate success and make improvements
  • Obstacles faced and how to overcome them

Regardless of your situation, you will leave this webinar with a plan to help you implement or improve a content strategy that brings results.

Event Image

Contact

Jessica Kiser
(443) 640-1061
jessica@accountingmarketing.org

Location

Dial-in Instructions:
Instructions will be sent prior to the event