Virtual Campfire: Event Planning & Sponsorships

When:  Apr 21, 2021 from 14:00 to 14:45 (ET)
One of the biggest marketing tactics in continuous evolution presently is in-person events. Let's check in on what is changing, how much has stayed virtual, and get specific about best-in-class experiences where sponsors and attendees received value.

About Bob


Bob Silvy acts as Chief Sales Officer for American City Business Journals (ACBJ).  ACBJ is the nation’s largest print and digital publisher of local business news with properties in 44 markets.

Bob advises senior leadership on new revenue sources and how to respond to new forms of competition.  He is leading a transformation of the firm’s sales organization and business development processes nationwide.  He has been recognized for innovation and the use of advanced demand generation strategies.

He is a frequent speaker at industry conferences and educational events for American City’s clients.  He regularly meets with C-level executives at professional service firms to recommend communication and business development strategies.

He holds a Bachelor of Journalism and MBA - Marketing degree, both from the University of Missouri – Columbia.  He also attended the Stanford Professional Publishing Course.


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