Virtual Campfire: Advisory & Consulting Services

When:  Nov 18, 2020 from 2:00 PM to 2:45 PM (ET)
Accounting firm services have expanded greatly over the last decade as firms find more valuable ways to be trusted advisors. Which service niches has your firm expanded into, how did this come about and evolve, and does it follow the same marketing processes or have a dedicated strategy?

Virtual Campfire Host

Raissa_Evans.pngRaissa Evans is the host of AAM’s Virtual Campfire, a monthly video roundtable discussion focused on a specific topic. This program is an initiative of AAM’s Virtual Education Committee.

Raissa is CEO/Founder at Running Reload, LLC, working with clients on execution-focused marketing strategy and operational productivity. She began her early career in the technology industry, then spent 12 years as head of marketing at PKF Texas, a firm recognized as a market-leader by its peers due to many industry firsts, winning more than 120 awards along the way. She founded her consultancy in 2015.

Raissa was named AAM’s Marketer of the Year 2011, as well as "One to Watch" by Accounting Today's Top 100 Most Influential in Accounting. She is Past President of Houston's Interactive Marketing Association, and founder of non-profit Celtic Valor, which raises scholarships for veterans.

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