Heather is the Director of Marketing and Communications at Crowe Soberman LLP. She brings over 20 years experience within professional services, and has worked with lawyers, architects and most recently, accountants. Prior to joining Crowe Soberman LLP, she worked with a social marketing firm in Toronto.
Heather is described by those who know her as creative, diplomatic and a “big picture thinker” also capable of attention to detail. With strengths including research and writing,
Heather received a BFA (with distinction) from Concordia University and won a fellowship to pursue a masters degree at the University of Victoria. She continues to supplement her education within Marketing, Business Development and Practice Management by taking courses offered through the Association for Accounting Marketing, The Advisory Board, American Marketing Association, Canadian Marketing Association, International Association of Business Communicators, and the Legal Marketing Association.
Heather regularly contributes articles to the firm's quarterly newletter, Comments, and to other Marketing publications. She also has presented to various audiences on topics including Marketing, Business Development and Social Media.
Heather's specialties include: Communications, Media Relations, Business Development, Professional Services Marketing, Branding and Identity