Marketing Campaign Conceptualization | Business Development| Lead Generation Processes
Results-driven marketing and business development leader, with a knack for penetrating niche industries and a robust list of nationwide accounting and finance channel partners, aligns marketing, brand and sales strategies to promote software products that drive consistent year-over-year revenue increases. Collaborative and energetic diplomat and mentor fosters strong relationships with stakeholders, vendors and cross-functional teams across the enterprise and throughout the accounting industry.
Negotiation and Deal Closure ▪ Social Media Marketing ▪ Direct Marketing ▪ C-level Presentations
Joint Marketing Plans ▪ Prospecting ▪ Networking ▪ Sales Team Training ▪ Digital Marketing ▪ Tool Creation ▪ Strategic Planning ▪ Product Development ▪ Tradeshows ▪ ROI Reports ▪ Quantitative Analysis