June 14, 2017 (Las Vegas, NV) - Thirty awards for marketing accomplishment were awarded this evening for accounting marketers recognized for achievement. The Association for Accounting Marketing annual award gala features awards in multiple categories: web sites, branding, multimedia and maverick marketing.
Expert category judges, including professionals in marketing, advertising, communications and professional services, reviewed and judged 99 entries. Winning entries were recognized for the accomplishment of a specific goal or objective, executing a project strategically, and measurable results.
The categories and winners are as follows:
Advertising
| Digital Advertising |
Faw Casson |
| Paid Content Marketing & SEO Campaign |
Anders CPAs + Advisors |
Print campaign
Total Spend of $24,999 or Less |
Sol Schwartz & Associates, P.C. |
Print Campaign
Total Spend Above $25,000 |
Mazars USA LLP |
Branding
Integrated Branding Programs
Budget Above $100,000 |
Postlethwaite & Netterville, APAC |
Integrated Branding Programs
Budget Below $100,000 |
Henry+Horne |
| Logo New or Refreshed |
Lindquist LLP |
Business Development Initiative
| Customized Sales Initiative or Approach |
Weinstein Spira |
Collateral and Content Marketing
| Announcements/Invitations |
William Vaughan Company |
| Blogs |
Henry+Horne |
| Brochures |
Baker Tilly |
| Integrated PR Campaign |
Collins Barrow Toronto |
| Publications and Newsletters |
The Wolf Group |
Events
| Budget Between $10,000 and $24,999 |
Henderson Hutcherson & McCullough |
| Budget less than $9,999 |
Rea & Associates, Inc. |
| Budget above $25,000 |
Freed Maxick CPAs, P.C. |
Marketing and PR Campaigns
| Client service/survey |
Margolin, Winer & Evens LLP |
| Direct marketing campaign |
Rehmann |
| Integrated Marketing Campaign |
Rehmann |
| Non-Technical Published and Feature Articles |
Henry+Horne |
| Nurture/Lead Generation Campaign |
EKS&H LLLP |
| Recruiting Campaign |
BerganKDV |
| Social Media Campaign |
WithumSmith+Brown |
| Technical Published and Feature Articles |
Baker Newman Noyes |
Video and Multimedia
| Program Budget Above $10,000 |
WithumSmith+Brown |
| Program Budget Below $9,999 |
Skoda Minotti |
Website
| Project Budget Between $10,000 and $24,999 |
Henry+Horne |
| Project Budget Above $25,000 |
Elliott Davis Decosimo |
| Project Budget Below $9,999 |
BKD, LLP |
Members Choice
| Website: Project Budget Below $9,999 |
Whaley Hammonds Tomasello
|
Recipients of the AAM-MAAs were announced at the AAM-MAA's Gala that took place during the Association's 2017 Summit in Las Vegas at the MGM Grand on June 14th. This year's summit marks the 28th edition for the organization. The AAM Summit is the largest event hosted by the association. Accounting marketing and business development professionals, as well as partners and firm administrators attend the Summit annually to connect with colleagues and learn new strategies to enhance their firm's marketing and promotion efforts.