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Marketing Specialist

By Heather Scott posted 04-05-2022 09:56 AM

  

Job Title: Marketing Specialist
Organization: Rea & Associates
Location: Remote or one of our Ohio offices

At Rea & Associates, people come first, which is shown in our family-friendly culture and a strong commitment to work-life balance. The firm offers competitive compensation, a robust benefits plan, and opportunities for continued personal growth and professional advancement. Rea team members work hard, but they have fun along the way.

We want to work with someone who will share ideas, think critically, build relationships with others in the firm, learns new technologies and skills quickly, and is adaptable to change. If this sounds like you, we’d love to talk with you. Please be prepared to submit a portfolio or samples of work.

This role can be based out of one of our Ohio locations, hybrid working arrangement, or remote. Apply here: https://recruiting.ultipro.com/REA1017REAAI/JobBoard/022ea3a7-3835-4384-bd79-3bfffdbf379b/OpportunityDetail?opportunityId=85e9ab9f-eadf-4077-a539-210556854923
Responsibilities:

  • Write and edit email copy, marketing materials, blog posts, newsletter articles, press releases, proposals and other thought leadership pieces (i.e. case studies, e-books, whitepapers)
  • Write engaging social media posts and share them on our social channels
  • Plan, promote, and execute webinars and in-person events
  • Perform graphic design for marketing materials and social media graphics
  • Write keyword-rich web copy that drives the right visitors to our site, and make routine website updates
  • Build and distribute email newsletters and marketing emails
  • Execute marketing and communications campaigns
  • Write proposals
  • Pull reports and analyze the data to measure the effectiveness of marketing campaigns
  • Maintain brand standards throughout all brand touchpoints
  • Maintain a strong employer brand to show others why Rea is an awesome place to work
  • Other marketing, lead generation, and employer brand projects and tasks as needed


Required Qualifications:

  • 3 to 5 years of prior marketing experience
  • Bachelor’s degree in marketing, communications, or related field
  • Ability to research, analyze, plan, and execute in areas of campaign development, message development, communications vehicle development, and management and communications effectiveness measurement
  • Functional experience across the core digital marketing pillars (web, SEM/SEO, social media, marketing automation, and data analytics) and how they’re used together to generate leads
  • Experience with email marketing and marketing automation (Marketo is a plus)
  • Experience with social media management, including social media strategy to create compelling, engaging posts
  • Experience working across all communications channels with a strong focus on digital tools
  • Strong organizational skills; proven ability to plan and organize work and meet deadlines
  • Strong verbal and written communication skills, including a background in business writing
  • Highly organized, creative, and able to excel in a dynamic environment
  • Clear understanding of the content marketing funnel and the application to the B2B buyer’s journey
  • Proficient in Wordpress
  • Ability to work independently on tasks and projects, while also collaborating with peers in a team-oriented environment
  • A positive attitude and flexibility to work in a fast-paced, changing environment
  • Must be located within the United States
  • Ability to travel to our Ohio offices occasionally


Preferred Qualifications:

  • Experience with accounting marketing or professional services
  • Experience with CRM; Dynamics experience is a plus
  • Knowledge and experience working with Adobe creative software, including InDesign, Illustrator, and Photoshop
  • Experience using Canva
  • Knowledge of AP Style


Rea and Associates is an equal opportunity employer. The company prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

Apply here: https://recruiting.ultipro.com/REA1017REAAI/JobBoard/022ea3a7-3835-4384-bd79-3bfffdbf379b/OpportunityDetail?opportunityId=85e9ab9f-eadf-4077-a539-210556854923

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