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Marketing Manager of Events & Conferences

By Heather Scott posted 26 days ago

Job Title: Marketing Manager of Events & Conferences
Organization: EisnerAmper
Location: Any EisnerAmper office location

EisnerAmper, a premier accounting and business advisory services firm, is seeking a Marketing Manager of Events & Conferences. This role can be based out of any office throughout the US. The position is responsible for event and conference needs, from idea generation through post-event follow up.

Day-to-day responsibilities will include:
• Leads execution of events hosted or sponsored by the firm (webinars, in-person and virtual summits, continuing education seminars, networking receptions, sponsorship activations)
• Administer webinars; manage email campaign and registration process (HubSpot), website promotion (Episerver), webinar platform (ON24), presenters (technical setup and testing); run post-webinar analytics and provide recommendations
• Create registration forms and landing pages, draft and distribute event emails, track and communicate registration updates to internal stakeholders
• Manage and respond to inquiries within general event email inbox
• Organize hosted events within office meeting space; print nametags, manage registration, coordinate logistics with IT, hospitality, reception, caterers and security
• Coordinate items being shipped out for events; coordinate or provide training on sponsorship booth setup and breakdown
• Research and contract venues and vendors locally and nationally
• Set up, manage registration, and break down local events; train and supervise volunteer staff providing onsite support
• Collaborate cross-functionally with marketing leaders (geo, industry and service) to plan and promote hosted events
• Planning for potential scenarios that could impact the integrity of the event
• Assess an event’s overall success and submit findings
• Create and provide analysis for monthly executive reports
• Create year end reports encompassing all events, share findings, and make recommendations for following years
• Create and monitor overall strategy for market driven events
• Manage other event staff

Qualifications and Experience:
• Minimum 5 years supporting in-person and virtual events
• High-level of comfort working with and learning new software (particularly ON24, HubSpot, NetSuite, Episerver, Teams, Splash); high level of proficiency in Microsoft Office
• Well-developed written communication and presentation skills
• Ability to interact with all levels of management within the firm as well as with clients and vendors
• Self-starter who is highly organized, detail-oriented, and has excellent time management skills
• Demonstrated flexibility and ability to prioritize competing demands in a fast-paced environment
• Ability to work in multiple locations; some (mostly local) travel anticipated
• Ability to work a variety of hours, to appropriately set up and support events

Click here to apply.