Job Bank

Marketing Coordinator

By Julie Ellis posted 01-24-2019 08:19

Job Title: Marketing Coordinator
Company: Salmon Sims Thomas
 Dallas, TX

Job Description 

Growing mid-sized CPA firm seeking an experienced Marketing Coordinator in its Dallas, Texas office. This is a full-time position with room for growth. Candidates must be willing to travel when needed.

  • Bachelor’s Degree in marketing with at least 2 years of previous experience in marketing, digital media, social media, communications, business development or related fields.
  • Prior experience in a professional services environment is desired
  • Self-starter with strong project management skills as well as initiative to start and work on projects independently.
  • Organized and able to prioritize and manage multiple tasks simultaneously.
  • Strong interpersonal and presentation skills.
  • Ability to: work with all personality types, provide thought leadership, and represent the firm’s brand at external functions.
  • Successful candidates will be creative and proactive with new ideas for the firm.
  • Proficiency in using Microsoft Office and Adobe Creative Suite.
  • Ability to learn CRM system.
  • WordPress knowledge is a plus.

Essential Functions
  • Help develop and manage the firm’s overall marketing, business development and advertising strategies.
  • Track performance metrics to ensure ROI on all marketing objectives and report results to the partners on a quarterly basis.
  • Conduct annual marketing analysis; create and manage budget and calendar.
  • Oversee the firm’s business development processes including pipeline report and assist with the preparation of business proposals.
  • Manage the redesign and copywriting of the firm’s website; maintain site with new postings, photos, graphics, copy editing.
  • Manage email marketing campaigns, webinars, blog posts and social media platforms.
  • Lead the coordination of firm sponsored events, industry trade shows, receptions, seminars and other networking functions.
  • Assist in developing and maintaining talent marketing/recruiting strategies.
  • Manage the design and creation of all branded materials to include print, online, social media, and email marketing.
  • Ensure consistency of brand by establishing and maintaining standards throughout all brand touch points.
  • Write collateral materials such as bios, flyers and other materials as needed.
  • Prepare and respond to applications for awards and recognition relevant to the firm’s business and industry.
  • Write and disseminate press releases as needed.
  • Manage vendor relationships.
  • Other marketing, business development and graphic design tasks as needed.

Contact Jennifer Peterson, Human Resources,