15 Top Marketing Tips During COVID Season and Beyond
Join Ross Fishman, CEO of Fishman Marketing, and Jennifer Cantero, Director of Marketing & Sustainability at Sensiba San Filippo, as they share their stories about marketing during the COVID season.
Ross is one of the nation's leading experts on professional firm marketing. Often characterized as both highly entertaining and educational, Ross's presentations draw on his experience as a litigator, marketing director, and marketing partner, inspiring accountants at all levels.
Jennifer has over 20 years of business and marketing experience and is an active member of AAM for many years. She will share her marketing experiences from the COVID bunker, not just sharing theory, but real-life success.
Ross and Jennifer recently published two popular "Marketing Checklist" books for accountants at any career level, which detail activities they can undertake right now to:
- Maintain and grow existing clients
- Develop positive new relationships
- Position themselves to excel in the post-pandemic economy
Because we love to over-deliver, if you register for this webinar, we will gift you BOTH of the "The Ultimate Accountant's Marketing Checklist" e-books, the Young Accountant's and 2020-21 COVID Pandemic Edition versions, which will be emailed after the event.
Ross is CEO of Fishman Marketing, a global strategy, branding, and website company specializing in law and accounting firms, including developing AAM’s brand strategy. A former lawyer, marketing director, and marketing partner, Ross helps professional firms stand out from the competition and generate revenue. He is a popular and entertaining keynote speaker and training presenter worldwide, and author of a dozen books including “The Ultimate Accountant’s Marketing Checklist.” Ross is a Fellow of the College of Law Practice Management and was the very first inductee into the Legal Marketing Association’s (LMA) international “Hall of Fame.” Subscribe to his blog at fishmanmarketing.com/blog.
1356 St Johns Ave., Highland Park, IL 60035
Jennifer Cantero brings more than 20 years of business and marketing experience to her role as Director of Marketing and Sustainability at Sensiba San Filippo. She leads the firm’s core marketing and sustainability efforts as well as the firm’s Sensiba Center for Sustainability where she consults with small to medium size, privately-held business clients, assisting with their marketing strategy and sustainability practices. In addition to her marketing and sustainability practice, Jennifer hosts the Rebooting Capitalism podcast and has been featured in Real Leaders magazine, the San Francisco Business Times, and Silicon Valley Business Journal.
Sensiba Center for Sustainability
Rebooting Capitalism Podcast